There are more than 200 types of white when it comes to wedding gowns, ranging from dazzlingly pure to creamy and warm. As a result, there’s always a white that works for you, whether your pale and fair or dark and bronzed.
For over 300 years, white has been the colour for wedding gowns in the Western world. Back then, the colour symbolized wealth because it was so easy to get dirty, and it was only the upper crust that could afford to launder their garments to keep them clean (as well as do “clean” activities). Nowadays, white doesn’t really represent wealth as much as it does purity and joy, two traits that certainly relate to most weddings.
Granted, other colours are becoming popular, including pink, lilac, red and even yellow, depending on the style of the wedding service and the preferences of the bride. However, white is still the most common in North America – and the trend has spread around the world.